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Sales & Operational Planning
Objective
To establish an ongoing process where we can effectively communicate market demand signals to supply chain
Description
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Understanding the science of forecasting and impact of demand drivers
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Generating baseline / SKU
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Generating the company unconstrained forecast for rolling 24 months horizon
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Supply chain constrained forecast
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Demand Supply Reconciliation
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Final Sales plan generation
Course Attendees
Marketing, Customer / Trade marketing, Field sales, Supply Chain & executive board members
Expected Course Duration
Depending on the level of details 2 days
Expected Outcome
A full 24 months rolling company forecast with 12 months activity grid & 3 months of dynamic forecast and resource allocation
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